When they’re making $20,000 from a classified ad, what are they selling – crack?
I had an idea for a web project today. The concept is, you order items sold on infomercials. Then you write detailed reviews of the products – how much they really cost, how they compare with similar items sold through regular channels, etc. You compare the claims made in the show with the actual product, using their own words against them.
With “make money fast” products, which seem to be crowding out other stuff, you would rate the quality of the information, and also tell people where they could get the same information online or in the library.
Call it “Infomercial Junkie” or some such. I bet you could get some publicity for it, as well, considering how we’re being overrun by advertising of all kinds.
There is a TV station somewhere in the sprawling center of the U.S. that does a regular feature on testing infomercial products, and posts the stories on their website. (Some NBC local affiliate in Oklahoma, I think, but am not sure.) Anyway, I finally deleted the link mere weeks ago, certain I’d never have a use for it.